We're an independent media planning and buying company offering today's regional and national advertisers a better way to get their brand story heard in a noisy world.



What’s Your Decibel Level?

Media is about getting your brand’s story heard. No small challenge in a country where media spending is now $384 Million every day. $140 Billion a year. And media channels expanding in ways that didn’t exist a year ago. Or a month ago.

Data and analytics are invaluable tools that help us understand and target your customers in the most personal ways. But more than ever, impact depends on insight, and true creativity and innovation.

To us, the media business is an idea business. And Decibel is an idea media company.

Clients

Uno's Pizzeria & GrillBernie & PhylsLightlifeMinuteman HealthHarvard Kennedy School Executive EducationMersenCape Cod 5Suffolk UniversityBoston PrivateSt. Mary's Credit UnionEECU Credit UnionFloating Hospital for Children

MINUTEMAN HEALTH.

A REVOLUTION BEING HEARD ACROSS MA AND NH.


See How.

A REVOLUTION HEARD ACROSS MASSACHUSETTS

As a new player in the competitive health insurance market, and with a limited budget, Minuteman Health needed a disruptive media strategy in order to be heard. With creative integration of exclusive high-profile sponsorships (Patriots), radio, Boston.com page dominations, Out of home, takeovers of “T” trains, social media and other guerilla tactics, we “surrounded” our target audience and seemed to be everywhere.

“I would say that starting a new brand is always difficult, and starting one for health insurance is especially difficult since the product is complicated and not terribly fun. The team was aggressive and creative and, most importantly for us, helped focus our marketing efforts on the slice of the market more relevant to us. We keep hearing that people are seeing our campaign everywhere, and we saturated our target market without spending a fortune. That is no small feat.”

– Tom Policelli, CEO, Minuteman Health

Team

 

Tim Davies
President, Chief Media Officer
Melissa Chase
Media Director
Barbara Dong
Associate Media Director
Robyn Davidson
Media Supervisor
Megan Mak
Media Planner
Alejandro Goicouria
Media Planner
Elisabeth Bartczak Link
Media Analyst
Maggie He
Media Operations
Jaclyn Phillips
Media Coordinator

Our Services

We are media agnostic and consumer centric. Our sole focus is to find differentiated media solutions that can be heard above the competitive noise level.

Decibel offers consulting, planning and buying services for all media channels including TV, Cable, Radio, Out of Home, Digital, Mobile, Video, SEM, and Social.

Identify

 

    • Market Insights
    • Competitive
    • Brand Insights
Design

 

    • Plan
    • Target
    • Invent
Deploy

 

    • Negotiate
    • Promote
    • Create Value
Optimize

 

    • Report
    • Test
    • Refine

Experience

 

  • RETAIL / CPG
  • TJMaxx
  • Marshalls
  • HomeGoods
  • Breville
  • Delta Faucet
  • Ocean Spray
  • WWE (World Wrestling Entertainment)
  • Brown-Forman Spirits
  • Narragansett Beer
  • EDUCATION
  • Harvard Business School Executive Education
  • Roger Williams University
  • Wentworth Institute of Technology
  • FINANCIAL
  • Fidelity Investments
  • Bank of America (Fleet Bank)
  • Rockland Trust
  • The Cooperative Bank of Cape Cod
  • Webster Five
  • Navigant Credit Union
  • UTILITIES
  • National Grid
  • REAL ESTATE
  • Century 21
  • Equity Residential
  • TOURISM / TRANSPORTATION
  • Amtrak
  • Peter Pan Bus
  • Greyhound
  • Zipcar
  • Colonial Williamsburg
  • Rhode Island Tourism
  • APPAREL / FOOTWEAR
  • Timberland
  • Puma
  • Polartec
  • HEALTHCARE
  • BBK Worldwide (Pharmaceutical Patient Recruitment)
  • Winchester Hospital
  • Boston Medical Center
  • White Plains Hospital
  • American Dental Partners
  • Delta Dental of MA
  • Delta Dental of RI
  • DentaQuest
  • Aegis Health Group
  • Tufts Medical Center
  • Celticare Health
  • Beverly Hospital
  • TECHNOLOGY
  • Carbonite
  • Kaspersky
  • Monster.com
  • SanDisk
  • GrubHub
  • EMC2

Careers

Looking for an opportunity to help build a respected, innovative team and company and share the rewards? Let’s connect. The right individuals will be instrumental in creating our future. This is not your next career job; this is your future reputation opportunity. Come join our team and Be Heard.

 

Decibel Media is looking for a media supervisor and media planner that has the desire to be part of a team to help our clients be heard. We welcome someone who understands the value of building success and results for our clients but always bringing fresh ideas to the business.

To apply, email your resume to Tim Davies (tdavies@decibelmedia.com).

Digital Supervisor

Full Description APPLY NOW

Digital Media Planner

Full Description APPLY NOW

Contact Us

REACH OUT AND CONNECT.
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